/* ═══════════════════════════════════════════════════════
   CAMBRA — REFONTE SOBRE ÉDITORIALE LUXE
   Inspiration : Aman / Officine Buly / Cheval Blanc
   Principes : espace blanc, photos cadrées, typo serif,
   transitions invisibles, pas de gimmicks
   ═══════════════════════════════════════════════════════ */

/* ===== RESET ===== */
*, *::before, *::after{ box-sizing: border-box; margin: 0; padding: 0; }
html{ scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body{
  font-family: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
  font-weight: 300;
  font-size: 15px;
  line-height: 1.65;
  color: #1A1614;
  background: #FAF7F2;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}
img, video{ max-width: 100%; display: block; }
a{ color: inherit; text-decoration: none; }
button{ font: inherit; background: none; border: none; cursor: pointer; color: inherit; }

/* ===== TOKENS ===== CAMBRA — Rose poudré + Fraunces */
:root{
  --ink: #202020;          /* noir profond (aligné index) */
  --ink-soft: #4A4A4A;     /* gris moyen */
  --ink-faint: #8A8A8A;    /* gris clair pour méta */
  --ivory: #FAF8F3;        /* ivoire crème */
  --paper: #FAFAFA;        /* paper neutre */
  --sand: #EDE6DA;         /* sable doux */
  /* PALETTE ROSE POUDRÉ CAMBRA — alignée index.html */
  --rose: #B47372;
  --rose-deep: #8E4F4F;
  --rose-light: #D9A5A4;
  /* Aliases legacy : gold reste dispo mais pointe sur rose */
  --gold: #B47372;
  --gold-soft: #D9A5A4;
  --rule: rgba(20,20,20,.10);

  /* Fraunces = équivalent open-source de ttRamillas */
  --serif: 'Fraunces', 'Times New Roman', serif;
  --sans: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;

  --gutter: 6vw;
  --max: 1320px;

  --ease-cb: cubic-bezier(.7,0,.2,1);
}
@media (min-width: 768px){
  :root{ --gutter: 7vw; }
}

/* ===== TYPOGRAPHIE ÉDITORIALE ===== */
/* Fraunces — utiliser variable axis pour rendu Cheval Blanc-like */
.h-display, .h-section, .page-hero h1, .service-card-title, .quote blockquote, .cta-section h2{
  font-optical-sizing: auto;
  font-variation-settings: "opsz" 144, "SOFT" 50, "WONK" 0;
}

.h-display{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(46px, 7vw, 96px);
  line-height: 1.02;
  letter-spacing: -.018em;
  color: var(--ink);
}
.h-display em, .h-display .italic{
  font-style: italic;
  font-weight: 300;
}
.h-section{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(34px, 4.6vw, 60px);
  line-height: 1.08;
  letter-spacing: -.012em;
  color: var(--ink);
}
.h-section em, .h-section .italic{ font-style: italic; }
.eyebrow{
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .32em;
  text-transform: uppercase;
  color: var(--ink-soft);
}
.lede{
  font-family: var(--serif);
  font-weight: 300;
  font-style: italic;
  font-size: clamp(18px, 1.7vw, 22px);
  line-height: 1.55;
  color: var(--ink-soft);
}
.body-copy{
  font-family: var(--sans);
  font-weight: 300;
  font-size: 15px;
  line-height: 1.7;
  color: var(--ink-soft);
}
.rule{
  width: 28px; height: 1px; background: var(--ink); opacity: .5;
  margin: 28px 0;
}

/* ===== NAV TOP — sobre ===== */
.site-nav{
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  background: rgba(250, 247, 242, .92);
  backdrop-filter: blur(20px) saturate(180%);
  -webkit-backdrop-filter: blur(20px) saturate(180%);
  border-bottom: 1px solid var(--rule);
}
.site-nav-inner{
  max-width: var(--max);
  margin: 0 auto;
  padding: 18px var(--gutter);
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  gap: 24px;
}
.site-nav-left{
  display: none; /* Masquée — remplacée par le burger menu pour cohérence avec accueil/services */
  gap: 28px;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .15em;
  text-transform: uppercase;
}
.site-nav-left a{
  color: var(--ink);
  padding: 6px 0;
  border-bottom: 1px solid transparent;
  transition: border-color .25s ease;
}
.site-nav-left a:hover,
.site-nav-left a[aria-current="page"]{
  border-bottom-color: var(--ink);
}
.site-nav-logo{
  display: flex;
  flex-direction: column;
  align-items: center;
  line-height: 1;
}
.site-nav-logo .name{
  font-family: var(--serif);
  font-weight: 400;
  font-size: 22px;
  letter-spacing: .26em;
  color: var(--ink);
}
.site-nav-logo .sub{
  margin-top: 5px;
  font-family: var(--sans);
  font-size: 8.5px;
  letter-spacing: .38em;
  text-transform: uppercase;
  color: var(--ink-soft);
}
.site-nav-right{
  display: flex;
  justify-content: flex-end;
  gap: 22px;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .15em;
  text-transform: uppercase;
}
.site-nav-right a{
  color: var(--ink);
  padding: 6px 0;
}
.site-nav-cta{
  padding: 10px 18px !important;
  border: 1px solid var(--ink);
  transition: background .25s, color .25s;
}
.site-nav-cta:hover{
  background: var(--ink);
  color: var(--ivory);
}

/* ===== HAMBURGER — visible sur toutes tailles (cohérence accueil/services) ===== */
.m-toggle{
  display: inline-flex;
  width: 40px;
  height: 40px;
  align-items: center;
  justify-content: center;
}
.m-toggle span{
  display: block;
  width: 22px;
  height: 1px;
  background: var(--ink);
  position: relative;
}
.m-toggle span::before,
.m-toggle span::after{
  content: '';
  position: absolute;
  left: 0; right: 0;
  height: 1px;
  background: var(--ink);
  transition: transform .35s cubic-bezier(.7,0,.2,1);
}
.m-toggle span::before{ top: -7px; }
.m-toggle span::after{ bottom: -7px; }
body.menu-open .m-toggle span{ background: transparent; }
body.menu-open .m-toggle span::before{ transform: translateY(7px) rotate(45deg); }
body.menu-open .m-toggle span::after{ transform: translateY(-7px) rotate(-45deg); }

/* ===== MOBILE MENU — sobre fullscreen ===== */
.m-menu{
  position: fixed;
  inset: 0;
  z-index: 99;
  background: #0F0E0E;
  color: #F5EFE6;
  padding: 100px var(--gutter) 60px;
  opacity: 0;
  pointer-events: none;
  transition: opacity .4s ease;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}
.m-menu a{ color: #F5EFE6 !important; }
.m-menu a:hover, .m-menu a em{ color: var(--rose-light, #D9A5A4) !important; }
body.menu-open .m-menu{
  opacity: 1;
  pointer-events: auto;
}
body.menu-open{ overflow: hidden; }
.m-menu-nav{
  display: flex;
  flex-direction: column;
  gap: 4px;
  padding-top: 20px;
}
.m-menu-nav a{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(34px, 9vw, 52px);
  letter-spacing: -.015em;
  color: var(--ink);
  padding: 14px 0;
  border-bottom: 1px solid var(--rule);
  transition: color .25s ease;
}
.m-menu-nav a em{ font-style: italic; color: var(--gold); }
.m-menu-nav a:hover{ color: var(--gold); }
.m-menu-foot{
  display: flex;
  flex-direction: column;
  gap: 8px;
  padding-top: 32px;
  border-top: 1px solid var(--rule);
}
.m-menu-foot a{
  font-family: var(--sans);
  font-size: 13px;
  letter-spacing: .04em;
  color: var(--ink-soft);
  padding: 4px 0;
}
.m-menu-foot small{
  font-family: var(--sans);
  font-size: 9px;
  letter-spacing: .32em;
  text-transform: uppercase;
  color: var(--ink-soft);
  opacity: .65;
  margin-top: 16px;
}

/* ===== MENU SPLIT — style Cheval Blanc ===== */
.m-menu.m-menu--split{
  display: grid !important;
  grid-template-columns: 1fr 1.15fr !important;
  flex-direction: unset !important;
  padding: 0 !important;
  background: #0F0E0E;
  overflow: hidden;
}
.m-menu--split .m-menu-inner{
  padding: 110px clamp(40px, 5vw, 80px) 60px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  min-height: 100vh;
}
.m-menu--split .m-menu-nav{
  padding-top: 0;
  gap: 2px;
}
.m-menu--split .m-menu-nav a{
  border-bottom: 1px solid rgba(245,239,230,.08);
  padding: 20px 0;
  font-size: clamp(30px, 4.4vw, 56px);
  color: #F5EFE6 !important;
  transition: color .3s ease, padding-left .35s ease, letter-spacing .35s ease;
  position: relative;
}
.m-menu--split .m-menu-nav a:hover{
  color: var(--rose-light, #D9A5A4) !important;
  padding-left: 14px;
  letter-spacing: .002em;
}
.m-menu--split .m-menu-nav a em{
  color: var(--rose-light, #D9A5A4);
}
.m-menu--split .m-menu-foot{
  border-top-color: rgba(245,239,230,.1);
}
.m-menu-preview{
  position: relative;
  overflow: hidden;
  background: #F5EFE6;
  min-height: 100vh;
}
.m-preview-item{
  position: absolute;
  inset: 0;
  opacity: 0;
  transform: scale(1.04);
  transition: opacity .7s cubic-bezier(.2,.7,.2,1), transform 1.2s cubic-bezier(.2,.7,.2,1);
  pointer-events: none;
}
.m-preview-item.is-active{
  opacity: 1;
  transform: scale(1);
}
.m-preview-item img,
.m-preview-item video{
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}
.m-menu-cutout{
  position: absolute;
  inset: 0;
  z-index: 5;
  pointer-events: none;
}
.m-menu-cutout svg{ width: 100%; height: 100%; display: block; }

/* Voile sombre posé sur l'image pour rehausser la lisibilité du logo */
.m-menu-tint{
  position: absolute;
  inset: 0;
  z-index: 4;
  pointer-events: none;
  background: linear-gradient(180deg, rgba(15,13,11,.3), rgba(15,13,11,.55));
}
/* Logo blanc posé par-dessus l'image, mix-blend-mode screen fait disparaître le noir du JPG */
.m-menu-brand-logo{
  position: absolute;
  top: 50%; left: 50%;
  transform: translate(-50%, -50%);
  width: 58%;
  height: auto;
  z-index: 6;
  pointer-events: none;
  mix-blend-mode: screen;
  user-select: none;
}
/* Vignettage doux pour rehausser l'image révélée dans les lettres */
.m-menu-preview .m-preview-media::after{
  content: '';
  position: absolute;
  inset: 0;
  z-index: 2;
  pointer-events: none;
  background: radial-gradient(60% 70% at 50% 50%, transparent 30%, rgba(15,14,14,.35) 100%);
}
@media (max-width: 900px){
  .m-menu--split{ grid-template-columns: 1fr; }
  .m-menu--split .m-menu-inner{ padding: 90px 22px 40px; min-height: auto; }
  .m-menu-preview{ display: none; }
}

.site-nav-cta-mobile{ display: none; }
@media (max-width: 900px){
  .site-nav-inner{
    grid-template-columns: 40px auto 40px;
    padding: 14px var(--gutter);
  }
  .site-nav-left,
  .site-nav-right{ display: none; }
  .m-toggle{ display: inline-flex; }
  .site-nav-cta-mobile{
    display: inline-flex !important;
    align-items: center;
    justify-content: center;
    width: 40px;
    height: 40px;
    flex-shrink: 0;
  }
  .site-nav-cta-mobile svg{
    width: 18px !important;
    height: 18px !important;
    flex-shrink: 0;
  }
}

/* ===== PAGE HERO (sobre) ===== */
.page-hero{
  padding: 180px var(--gutter) 80px;
  text-align: center;
  background: var(--ivory);
}
.page-hero-eyebrow{
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .32em;
  text-transform: uppercase;
  color: var(--ink-soft);
  margin-bottom: 32px;
  display: inline-block;
}
.page-hero h1{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(46px, 6.5vw, 88px);
  line-height: 1.02;
  letter-spacing: -.02em;
  color: var(--ink);
  max-width: 18ch;
  margin: 0 auto 32px;
}
.page-hero h1 em, .page-hero h1 .italic{
  font-style: italic;
  color: var(--gold);
}
.page-hero-lede{
  font-family: var(--serif);
  font-weight: 300;
  font-style: italic;
  font-size: clamp(18px, 1.6vw, 22px);
  line-height: 1.55;
  color: var(--ink-soft);
  max-width: 540px;
  margin: 0 auto;
}
.page-hero-img{
  margin: 80px auto 0;
  max-width: var(--max);
  aspect-ratio: 16/9;
  overflow: hidden;
  border-radius: 2px;
}
.page-hero-img img,
.page-hero-img video{
  width: 100%; height: 100%; object-fit: cover;
}

@media (max-width: 768px){
  .page-hero{ padding: 130px var(--gutter) 60px; }
  .page-hero h1{
    font-size: clamp(30px, 8.5vw, 42px) !important;
    max-width: 100% !important;
    line-height: 1.06 !important;
    word-wrap: break-word !important;
    overflow-wrap: break-word !important;
    hyphens: auto !important;
  }
  .page-hero-lede{
    font-size: 15px !important;
    max-width: 100% !important;
    line-height: 1.55;
  }
  .page-hero-img{
    margin-top: 56px;
    aspect-ratio: 4/5;
  }
  .h-section{
    font-size: clamp(26px, 7vw, 36px) !important;
    line-height: 1.12 !important;
    max-width: 100% !important;
    word-wrap: break-word !important;
    overflow-wrap: break-word !important;
    hyphens: auto !important;
    padding: 0 6px !important;
  }
  .section-head h2{ max-width: 100% !important; padding: 0 8px; }
  .service-card-title{
    font-size: 22px !important;
    line-height: 1.2 !important;
    word-wrap: break-word !important;
    overflow-wrap: break-word !important;
  }
  .service-card-desc{
    font-size: 14px !important;
    line-height: 1.55 !important;
    word-wrap: break-word !important;
  }
  .editorial{ padding: 70px 22px !important; }
  .services-grid{ padding: 0 !important; gap: 36px !important; }
  .editorial-text h2{ max-width: 100% !important; padding: 0 4px; }
  .editorial-text .lede{ font-size: 17px !important; max-width: 100% !important; }
  .editorial-text .body-copy{ font-size: 14.5px !important; max-width: 100% !important; }
  .quote{ padding: 60px 22px !important; }
  .quote blockquote{ font-size: 20px !important; line-height: 1.45 !important; max-width: 100% !important; padding: 0 4px; }
  .cta-section{ padding: 70px 22px !important; }
  .cta-section h2{ font-size: clamp(30px, 8vw, 44px) !important; padding: 0 4px; }
  .cta-section p{ font-size: 16px !important; padding: 0 4px; }
}

/* ===== SECTION — éditoriale 2 colonnes ===== */
.editorial{
  padding: 120px var(--gutter);
  max-width: var(--max);
  margin: 0 auto;
}
.editorial-row{
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: center;
}
.editorial-row.reverse .editorial-img{ order: 2; }
.editorial-row + .editorial-row{ margin-top: 120px; }
.editorial-img{
  aspect-ratio: 4/5;
  overflow: hidden;
  border-radius: 2px;
}
.editorial-img img,
.editorial-img video{
  width: 100%; height: 100%; object-fit: cover;
  transition: transform 1.2s cubic-bezier(.2,.8,.2,1);
}
.editorial-img:hover img,
.editorial-img:hover video{ transform: scale(1.03); }
.editorial-text .eyebrow{ display: block; margin-bottom: 24px; }
.editorial-text h2{ margin-bottom: 28px; max-width: 14ch; }
.editorial-text .lede{ margin-bottom: 20px; max-width: 38ch; }
.editorial-text .body-copy{ margin-bottom: 16px; max-width: 42ch; }
.editorial-text .body-copy + .body-copy{ margin-top: 0; }

@media (max-width: 900px){
  .editorial{ padding: 80px var(--gutter); }
  .editorial-row{
    grid-template-columns: 1fr;
    gap: 40px;
  }
  .editorial-row.reverse .editorial-img{ order: 0; }
  .editorial-row + .editorial-row{ margin-top: 80px; }
  .editorial-img{ aspect-ratio: 4/5; }
  .editorial-text h2{ max-width: 100%; }
  .editorial-text .lede,
  .editorial-text .body-copy{ max-width: 100%; }
}

/* ===== SERVICES — GRID 3 ===== */
.services-grid{
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 64px 48px;
}
@media (max-width: 1024px){
  .services-grid{ grid-template-columns: repeat(2, 1fr); gap: 56px 32px; }
}
@media (max-width: 640px){
  .services-grid{ grid-template-columns: 1fr; gap: 48px; }
}
.service-card{
  display: block;
  text-decoration: none;
  color: inherit;
}
.service-card-media{
  aspect-ratio: 4/5;
  overflow: hidden;
  margin-bottom: 22px;
  border-radius: 2px;
  background: var(--sand);
}
.service-card-media img,
.service-card-media video{
  width: 100%; height: 100%; object-fit: cover;
  transition: transform 1s cubic-bezier(.2,.8,.2,1);
}
.service-card:hover .service-card-media img,
.service-card:hover .service-card-media video{ transform: scale(1.04); }
.service-card-num{
  display: inline-block;
  font-family: var(--sans);
  font-size: 11px;
  letter-spacing: .32em;
  color: var(--ink-soft);
  margin-bottom: 12px;
}
.service-card-title{
  font-family: var(--serif);
  font-weight: 300;
  font-size: 26px;
  line-height: 1.15;
  letter-spacing: -.005em;
  color: var(--ink);
  margin-bottom: 8px;
}
.service-card-title em{ font-style: italic; color: var(--gold); }
.service-card-desc{
  font-family: var(--sans);
  font-weight: 300;
  font-size: 14px;
  line-height: 1.6;
  color: var(--ink-soft);
}

/* ===== CTA inline ===== */
.link-arrow{
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--ink);
  padding: 8px 0;
  border-bottom: 1px solid var(--ink);
  transition: gap .25s ease;
}
.link-arrow:hover{ gap: 18px; }
.link-arrow .arrow{
  display: inline-block;
  transition: transform .25s ease;
}
.link-arrow:hover .arrow{ transform: translateX(4px); }

/* ===== SECTION TITLES ===== */
.section-head{
  text-align: center;
  max-width: 760px;
  margin: 0 auto 80px;
}
.section-head .eyebrow{ display: block; margin-bottom: 20px; }
.section-head h2{ margin-bottom: 20px; }
.section-head .lede{ max-width: 540px; margin: 0 auto; }

@media (max-width: 768px){
  .section-head{ margin-bottom: 56px; }
}

/* ===== QUOTE / TÉMOIGNAGE ===== */
.quote{
  max-width: 920px;
  margin: 120px auto;
  padding: 0 var(--gutter);
  text-align: center;
}
.quote blockquote{
  font-family: var(--serif);
  font-weight: 300;
  font-style: italic;
  font-size: clamp(24px, 3vw, 40px);
  line-height: 1.4;
  letter-spacing: -.005em;
  color: var(--ink);
  margin-bottom: 32px;
}
.quote cite{
  font-family: var(--sans);
  font-style: normal;
  font-size: 12px;
  letter-spacing: .28em;
  text-transform: uppercase;
  color: var(--ink-soft);
}
.quote cite::before{ content: '— '; }

@media (max-width: 768px){
  .quote{ margin: 80px auto; }
}

/* ===== CTA SECTION BOTTOM ===== */
.cta-section{
  padding: 140px var(--gutter);
  background: var(--ink);
  color: var(--ivory);
  text-align: center;
}
.cta-section .eyebrow{ color: var(--gold-soft); display: block; margin-bottom: 24px; }
.cta-section h2{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(40px, 5.5vw, 76px);
  line-height: 1.05;
  letter-spacing: -.018em;
  color: var(--ivory);
  margin-bottom: 28px;
  max-width: 18ch;
  margin-left: auto; margin-right: auto;
}
.cta-section h2 em{ font-style: italic; color: var(--gold-soft); }
.cta-section p{
  font-family: var(--serif);
  font-style: italic;
  font-size: clamp(17px, 1.6vw, 22px);
  color: rgba(250, 247, 242, .8);
  max-width: 520px;
  margin: 0 auto 40px;
}
.cta-section .btn{
  display: inline-flex;
  align-items: center;
  gap: 14px;
  padding: 18px 36px;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--ink);
  background: var(--ivory);
  border: 1px solid var(--ivory);
  transition: background .25s, color .25s, gap .25s;
}
.cta-section .btn:hover{
  background: transparent;
  color: var(--ivory);
  gap: 22px;
}

@media (max-width: 768px){
  .cta-section{ padding: 90px var(--gutter); }
}

/* ===== FOOTER sobre ===== */
.site-footer{
  background: var(--paper);
  padding: 100px var(--gutter) 40px;
  border-top: 1px solid var(--rule);
}
.site-footer-grid{
  max-width: var(--max);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 60px;
  padding-bottom: 60px;
  border-bottom: 1px solid var(--rule);
}
.site-footer-brand .name{
  font-family: var(--serif);
  font-weight: 400;
  font-size: 28px;
  letter-spacing: .22em;
  margin-bottom: 8px;
}
.site-footer-brand .sub{
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: .38em;
  text-transform: uppercase;
  color: var(--ink-soft);
  margin-bottom: 24px;
}
.site-footer-brand p{
  font-family: var(--serif);
  font-style: italic;
  color: var(--ink-soft);
  max-width: 36ch;
}
.site-footer-col h4{
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .28em;
  text-transform: uppercase;
  color: var(--ink);
  margin-bottom: 20px;
}
.site-footer-col ul{ list-style: none; display: flex; flex-direction: column; gap: 10px; }
.site-footer-col a{
  font-family: var(--sans);
  font-size: 14px;
  color: var(--ink-soft);
  transition: color .2s;
}
.site-footer-col a:hover{ color: var(--ink); }
.site-footer-bottom{
  max-width: var(--max);
  margin: 0 auto;
  padding-top: 32px;
  display: flex;
  justify-content: space-between;
  font-family: var(--sans);
  font-size: 11px;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--ink-soft);
}

@media (max-width: 900px){
  .site-footer-grid{
    grid-template-columns: 1fr 1fr;
    gap: 40px;
    padding-bottom: 40px;
  }
  .site-footer-brand{ grid-column: 1 / -1; }
  .site-footer-bottom{ flex-direction: column; gap: 12px; text-align: center; }
}

/* ===== STICKY CTA mobile bottom ===== */
.m-sticky-cta{
  position: fixed;
  bottom: 16px;
  left: 16px; right: 16px;
  z-index: 90;
  display: none;
  background: var(--ink);
  color: var(--ivory);
  padding: 16px 20px;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .26em;
  text-transform: uppercase;
  text-align: center;
  border-radius: 2px;
  box-shadow: 0 12px 36px rgba(0,0,0,.18);
  transform: translateY(120%);
  transition: transform .55s cubic-bezier(.2,.8,.2,1);
}
.m-sticky-cta.show{ transform: translateY(0); }
@media (max-width: 900px){
  .m-sticky-cta{ display: block; }
  body{ padding-bottom: 80px; }
}

/* ===== FADE IN SIMPLE (pas de wow effect) ===== */
.fade-in{ opacity: 0; transition: opacity .8s ease; }
.fade-in.in{ opacity: 1; }

/* ╔══════════════════════════════════════════════╗
   ║  ✨ EFFETS SCROLL "CHEVAL BLANC"             ║
   ║  Reveal mask + parallax photo + text fade up  ║
   ╚══════════════════════════════════════════════╝ */

/* 1) Photo qui se révèle au scroll (mask clip-path qui s'ouvre du bas vers le haut) */
.cb-reveal{
  position: relative;
  overflow: hidden;
}
.cb-reveal::after{
  content: '';
  position: absolute;
  inset: 0;
  background: var(--ivory);
  transform-origin: top;
  transform: scaleY(1);
  transition: transform 1.4s var(--ease-cb);
  pointer-events: none;
  z-index: 2;
}
.cb-reveal.in::after{
  transform: scaleY(0);
}

/* 2) Photo qui scale doucement au scroll (zoom subtil 1 → 1.06) */
.cb-zoom{
  overflow: hidden;
}
.cb-zoom > img,
.cb-zoom > video{
  transform: scale(1.08);
  transition: transform 1.6s var(--ease-cb);
  will-change: transform;
}
.cb-zoom.in > img,
.cb-zoom.in > video{
  transform: scale(1);
}

/* 3) Texte qui apparaît du bas (line by line si <span class="line">) */
.cb-text{
  opacity: 0;
  transform: translateY(28px);
  transition: opacity 1.2s var(--ease-cb), transform 1.2s var(--ease-cb);
}
.cb-text.in{
  opacity: 1;
  transform: translateY(0);
}
.cb-text--delay-1{ transition-delay: .12s; }
.cb-text--delay-2{ transition-delay: .24s; }
.cb-text--delay-3{ transition-delay: .36s; }
.cb-text--delay-4{ transition-delay: .48s; }

/* 4) Image parallax au scroll (data-parallax JS) */
.cb-parallax{
  position: relative;
  overflow: hidden;
}
.cb-parallax > img,
.cb-parallax > video{
  width: 100%;
  height: 115%;
  object-fit: cover;
  position: absolute;
  top: -7.5%;
  left: 0;
  will-change: transform;
}

/* 5) Section qui fade in au scroll */
.cb-section{
  opacity: 0;
  transition: opacity 1.4s var(--ease-cb);
}
.cb-section.in{ opacity: 1; }

/* 6) Underline qui se trace au hover (style Cheval Blanc) */
.cb-link{
  position: relative;
  display: inline-block;
  font-family: var(--sans);
  font-size: 12px;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--ink);
  padding: 4px 0;
  text-decoration: none;
}
.cb-link::after{
  content: '';
  position: absolute;
  bottom: 0; left: 0;
  width: 100%; height: 1px;
  background: currentColor;
  transform-origin: right;
  transform: scaleX(1);
  transition: transform .55s var(--ease-cb);
}
.cb-link:hover::after{
  transform-origin: left;
  animation: cbLinkLine .8s var(--ease-cb) forwards;
}
@keyframes cbLinkLine{
  0%{ transform: scaleX(1); transform-origin: right; }
  49%{ transform: scaleX(0); transform-origin: right; }
  50%{ transform: scaleX(0); transform-origin: left; }
  100%{ transform: scaleX(1); transform-origin: left; }
}

@media (prefers-reduced-motion: reduce){
  *{ transition: none !important; animation: none !important; }
  .cb-reveal::after{ display: none !important; }
  .cb-zoom > img, .cb-zoom > video{ transform: none !important; }
  .cb-text, .cb-section{ opacity: 1 !important; transform: none !important; }
}

/* ╔══════════════════════════════════════════════════╗
   ║  💼 PACK CONVERSION B2B PROPRIÉTAIRES            ║
   ║  Bandeau · Chiffres clés · Trust · WhatsApp · CTA ║
   ╚══════════════════════════════════════════════════╝ */

/* 1. BANDEAU RÉASSURANCE TOP (toujours visible) */
.cb-reassurance{
  background: var(--ink);
  color: var(--ivory);
  padding: 10px var(--gutter);
  text-align: center;
  font-family: var(--sans);
  font-size: 11.5px;
  font-weight: 400;
  letter-spacing: .14em;
  text-transform: uppercase;
  position: relative;
  z-index: 101;
}
.cb-reassurance strong{
  font-weight: 500;
  color: var(--gold-soft);
}
.cb-reassurance a{
  color: var(--gold-soft);
  text-decoration: none;
  border-bottom: 1px solid transparent;
  transition: border-color .2s;
}
.cb-reassurance a:hover{ border-bottom-color: var(--gold-soft); }
.cb-reassurance .sep{
  display: inline-block;
  margin: 0 14px;
  opacity: .35;
}
@media (max-width: 768px){
  .cb-reassurance{
    font-size: 10px;
    padding: 9px 16px;
    letter-spacing: .1em;
  }
  .cb-reassurance .sep{ margin: 0 8px; }
  .cb-reassurance .hide-mobile{ display: none; }
}
body.has-reassurance .site-nav{ top: 42px; }
@media (max-width: 768px){
  body.has-reassurance .site-nav{ top: 32px; }
}

/* 2. SECTION CHIFFRES CLÉS */
.cb-stats{
  background: var(--ink);
  color: var(--ivory);
  padding: 100px var(--gutter);
}
.cb-stats-inner{
  max-width: var(--max);
  margin: 0 auto;
}
.cb-stats-head{
  text-align: center;
  margin-bottom: 60px;
}
.cb-stats-head .eyebrow{
  color: var(--gold-soft);
  display: block;
  margin-bottom: 22px;
}
.cb-stats-head h2{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(34px, 4.5vw, 56px);
  line-height: 1.08;
  letter-spacing: -.012em;
  color: var(--ivory);
  max-width: 18ch;
  margin: 0 auto;
}
.cb-stats-head h2 em{ font-style: italic; color: var(--gold-soft); }
.cb-stats-grid{
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 40px;
}
.cb-stat{
  text-align: center;
  padding: 24px 0;
  border-top: 1px solid rgba(245, 239, 230, .14);
}
.cb-stat .num{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(48px, 5.5vw, 80px);
  line-height: 1;
  letter-spacing: -.02em;
  color: var(--gold-soft);
  margin-bottom: 12px;
  display: block;
}
.cb-stat .num em{ font-style: italic; }
.cb-stat .label{
  font-family: var(--sans);
  font-size: 11.5px;
  font-weight: 400;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: rgba(245, 239, 230, .82);
}
@media (max-width: 900px){
  .cb-stats{ padding: 70px var(--gutter); }
  .cb-stats-grid{
    grid-template-columns: 1fr 1fr;
    gap: 24px;
  }
  .cb-stat .num{ font-size: 42px; }
  .cb-stat .label{ font-size: 10px; letter-spacing: .2em; }
}

/* 3. TRUST BADGES (logos partenaires / certifications) */
.cb-trust{
  background: var(--paper);
  padding: 60px var(--gutter);
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
}
.cb-trust-inner{
  max-width: var(--max);
  margin: 0 auto;
  display: grid;
  grid-template-columns: auto 1fr auto;
  gap: 32px;
  align-items: center;
}
.cb-trust-title{
  font-family: var(--sans);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: .32em;
  text-transform: uppercase;
  color: var(--ink-faint);
}
.cb-trust-list{
  display: flex;
  gap: 32px;
  align-items: center;
  flex-wrap: wrap;
}
.cb-trust-item{
  font-family: var(--serif);
  font-style: italic;
  font-size: 14px;
  color: var(--ink-soft);
}
.cb-trust-item strong{
  font-style: normal;
  font-family: var(--sans);
  font-weight: 500;
  letter-spacing: .04em;
  color: var(--ink);
  display: block;
  font-size: 11px;
  margin-top: 2px;
  letter-spacing: .2em;
  text-transform: uppercase;
}
@media (max-width: 900px){
  .cb-trust-inner{
    grid-template-columns: 1fr;
    text-align: center;
    gap: 18px;
  }
  .cb-trust-list{
    justify-content: center;
    gap: 24px;
  }
}

/* 4. FAB WHATSAPP FLOTTANT */
.cb-fab-wa{
  position: fixed;
  bottom: 24px;
  right: 24px;
  width: 56px;
  height: 56px;
  border-radius: 50%;
  background: #25D366;
  display: flex;
  align-items: center;
  justify-content: center;
  z-index: 95;
  box-shadow: 0 6px 24px rgba(37, 211, 102, .35);
  transition: transform .25s ease, box-shadow .25s ease;
}
.cb-fab-wa:hover{
  transform: scale(1.08);
  box-shadow: 0 10px 32px rgba(37, 211, 102, .5);
}
.cb-fab-wa svg{
  width: 28px;
  height: 28px;
  fill: #fff;
}
@media (max-width: 900px){
  .cb-fab-wa{
    bottom: 86px;
    right: 16px;
    width: 52px;
    height: 52px;
  }
  .cb-fab-wa svg{ width: 26px; height: 26px; }
}

/* 5. ESTIMATION CTA SECTION (lead magnet) */
.cb-estimation{
  background: linear-gradient(135deg, var(--paper) 0%, var(--sand) 100%);
  padding: 120px var(--gutter);
  position: relative;
  overflow: hidden;
}
.cb-estimation-inner{
  max-width: var(--max);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 6fr 6fr;
  gap: 80px;
  align-items: center;
  position: relative;
  z-index: 1;
}
.cb-estimation-text .eyebrow{
  color: var(--gold);
  display: block;
  margin-bottom: 22px;
}
.cb-estimation-text h2{
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(36px, 5vw, 64px);
  line-height: 1.05;
  letter-spacing: -.012em;
  color: var(--ink);
  margin-bottom: 28px;
  max-width: 16ch;
}
.cb-estimation-text h2 em{ font-style: italic; color: var(--gold); }
.cb-estimation-text p{
  font-family: var(--serif);
  font-style: italic;
  font-size: 19px;
  line-height: 1.55;
  color: var(--ink-soft);
  margin-bottom: 30px;
  max-width: 42ch;
}
.cb-estimation-promises{
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 12px;
  padding: 0;
}
.cb-estimation-promises li{
  font-family: var(--sans);
  font-size: 14px;
  color: var(--ink-soft);
  padding-left: 28px;
  position: relative;
}
.cb-estimation-promises li::before{
  content: '✓';
  position: absolute;
  left: 0;
  color: var(--gold);
  font-weight: 500;
}
.cb-estimation-form{
  background: var(--paper);
  padding: 48px;
  border: 1px solid var(--rule);
  border-radius: 4px;
  box-shadow: 0 20px 60px rgba(70, 57, 52, .08);
}
.cb-estimation-form h3{
  font-family: var(--serif);
  font-weight: 400;
  font-size: 22px;
  letter-spacing: -.005em;
  color: var(--ink);
  margin-bottom: 8px;
}
.cb-estimation-form .form-sub{
  font-family: var(--sans);
  font-size: 13px;
  color: var(--ink-faint);
  margin-bottom: 28px;
}
.cb-estimation-form .field{
  display: flex;
  flex-direction: column;
  gap: 6px;
  margin-bottom: 20px;
}
.cb-estimation-form label{
  font-family: var(--sans);
  font-size: 10.5px;
  font-weight: 500;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--ink-faint);
}
.cb-estimation-form input,
.cb-estimation-form select{
  font-family: var(--sans);
  font-size: 14px;
  color: var(--ink);
  background: transparent;
  border: none;
  border-bottom: 1px solid var(--rule);
  padding: 10px 0;
  outline: none;
  transition: border-color .2s;
}
.cb-estimation-form input:focus,
.cb-estimation-form select:focus{
  border-bottom-color: var(--gold);
}
.cb-estimation-form .row{
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
}
.cb-estimation-form button{
  width: 100%;
  margin-top: 12px;
  padding: 16px 28px;
  font-family: var(--sans);
  font-size: 11.5px;
  font-weight: 500;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--ivory);
  background: var(--ink);
  border: 1px solid var(--ink);
  cursor: pointer;
  transition: background .25s, color .25s;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 12px;
}
.cb-estimation-form button:hover{
  background: transparent;
  color: var(--ink);
}
.cb-estimation-form .form-foot{
  margin-top: 18px;
  font-family: var(--sans);
  font-size: 11px;
  color: var(--ink-faint);
  text-align: center;
}
@media (max-width: 900px){
  .cb-estimation{ padding: 70px var(--gutter); }
  .cb-estimation-inner{
    grid-template-columns: 1fr;
    gap: 40px;
  }
  .cb-estimation-text h2{ font-size: clamp(28px, 8vw, 42px); max-width: 100%; }
  .cb-estimation-form{ padding: 28px; }
  .cb-estimation-form .row{ grid-template-columns: 1fr; gap: 0; }
}